Rosie Bennett from Storenextdoor and Alex Stephany from Parkatmyhouse were interviewed for this insightful article from Marketing Week about the growth of the ‘sharing economy’ in the UK.
Here are some interesting statistics from the article sourced by market research firm GfK:
Share values
13%
Percentage of the UK online population that has used a website to hire items or services from other people£168
The average annual spend of those who hire goods from other people30%
Percentage of people who are somewhat or very likely to rent out their goods online in the future92%
Percentage of people who hire out their goods who believe it is cost-effective77%
Percentage of people who hire out their goods who believe it is socially responsible
Read the full article at Marketing Week:
http://www.marketingweek.co.uk/trends/thanks-for-sharing/4008347.article