Monthly Archives: November 2013

Management Today names “Top 5 Sharing Economy Startups”

Savvy Earner partners RentmyItems, Parkatmyhouse and Storenextdoor were among the companies named by Management Today as being in the “Top Five Share Economy Startups”

The latest research backs up the surge in popularity in ‘sharing’. According to Zipcar:

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If all of Britain were to take up the sharing habit with gusto – it could mean a national saving of £12.4bn.

‘The ‘Pay-As-You-Live’ report highlights the growing importance of the shared hire model, as an increasingly popular – and important – part of the economy,’ said Mark Walker, general manager, Zipcar UK.

Read the full article at: http://www.managementtoday.co.uk/news/1222005/

Who shares? Savvy Earner partners featured in Marketing Week

Rosie Bennett from Storenextdoor and Alex Stephany from Parkatmyhouse were interviewed for this insightful article from Marketing Week about the growth of the ‘sharing economy’ in the UK.

Here are some interesting statistics from the article sourced by market research firm GfK:

Share values

13%
Percentage of the UK online population that has used a website to hire items or services from other people

£168
The average annual spend of those who hire goods from other people

30%
Percentage of people who are somewhat or very likely to rent out their goods online in the future

92%
Percentage of people who hire out their goods who believe it is cost-effective

77%
Percentage of people who hire out their goods who believe it is socially responsible

Read the full article at Marketing Week:

http://www.marketingweek.co.uk/trends/thanks-for-sharing/4008347.article